WorkBook Software A/S, a company that develops systems for project-driven organizations with tight integration to business systems, and 360 Visibility Inc., a Toronto-based business solutions company, together have rolled out a new collaborative solution called the 360 WorkBook to the North American market.

The 360 WorkBook is an end-to-end, software-as-a-service (SaaS (News - Alert)) based Professional Services Automation (PSA) software. This all-in-one, SaaS (cloud-based), executive management tool is exclusively designed for professional services firms that provide financial management, pipeline management, project management/planning, resourcing planning, time/expense management, purchase order management, and more.

According to a press release, 360 Visibility was chosen as the strategic partner to provide WorkBook Software in North America because of its long history of servicing professional services firms such as Cossette, ResPublica (National PR), Grey Advertising and Bensimon Byrne.

Delivered as a complete solution on a per user, per month usage contract, the 360 WorkBook Software targets the following market segments: advertising and design, communications and public relations, digital and Web, architects, engineers, tax and audit and consulting organizations.

Built on the technologies of Microsoft (News - Alert) Silverlight and SQL Server, the new 360 WorkBook software also has a tight integration to Microsoft Dynamics products for those customers who want to utilize their existing investment in Microsoft Dynamics.

Henrik Skov Pedersen, COO of WorkBook Software A/S, said, “We are very excited about extending our global reach to both Canada and USA. We are confident that 360 Visibility will gain a significant foothold in the same market segments we have had success with in Europe. With a strong partner like 360 Visibility, who knows the industry, we know we will be able to build a solid partner channel in North America.”

“As an industry leader, it is extremely important to me that we are able to present products and solutions that are cutting edge technology and leverage the latest trend in cloud-based computing models for our customers,” said Lynn Cooke, president of 360 Visibility, in a statement.

360 Visibility offers enterprise software (ERP/CRM), communications systems and technology infrastructure that helps its clients to effectively pilot their business, capitalize on opportunities and avoid pitfalls.