Financial Technology

Financial Technology

October 12, 2012

Q2ebanking Introduces Q2clarity Customizable Analytics Solution

Q2ebanking, a provider of secure electronic banking solutions for banks and credit unions, launched the Q2clarity solution.

Matt Flake, president and CEO of Q2ebanking said, “At Q2ebanking, we realize that in a highly competitive and changing financial industry landscape, innovation is a defining characteristic that differentiates institutions well positioned for future success.”

“Today’s financial institution executives need timely, focused and relevant information to better manage their organizations. With this in mind, we created Q2clarity to provide our customers with an innovative tool that enables them to better maximize the use of eChannel related information,” Flake added.

The Q2clarity solution enables financial institutions to customize major performance indicators across Q2ebanking’s mobile, online and security platform via a dashboard interface. Q2clarity is tablet-optimized and can be leveraged by bank and credit union executives during meetings, while traveling and also when online. The analytic data helps them boost cross sales and also increase efficiency and productivity of an institution, explained officials.

Q2ebanking’s platform secures communication and transaction between financial institutions and customers. Its Microsoft (News - Alert).Net-based platform facilitates deployment of online banking, mobile banking, tablet banking and voice banking besides providing a security application to mitigate risk of fraudulent transactions. This platform provides consistent analytical data that can be accessed with Q2clarity.

“Q2clarity brings valuable data on how, where and when customers are using the online channel to enhance decision making for financial executives,” said Ned Tobey, vice president of product management at Q2ebanking.

Financial institutions have to leverage the benefits of online investments with actionable data. Q2ebanking will ensure this and will help financial institutions optimize their customer experience to make lasting and profitable relationships, added officials.

In May 2012, Q2ebanking was selected by Connecticut-based Farmington Bank to provide an enhanced online banking experience for its retail and commercial customers.

Edited by Brooke Neuman

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