[February 19, 2015]

LoRa™ Alliance to Officially Debut at Mobile World Congress; Now Accepting New Members

A group of Industry leaders announced today that they have officially formed the LoRa™ Alliance, creating the largest, most powerful standards-based effort to enable the Internet of Things (IoT). The LoRa Alliance has achieved an extremely high interest level since announcing its formation plans this January, according to Inventures, the company overseeing the LoRa Alliance and many other successful global technology alliances. The Alliance is now accepting new membership applications at www.lora-alliance.org/Contact/Membership-Interest-Signup-Form, and will make its official global debut during the Mobile World Congress (MWC) in Barcelona on March 4, 2015. An open reception for prospective members to learn more about the Alliance, and meet other members and telecom operators deploying the technology will be held at the Miramar Hotel at 5:30 p.m. on the 4^th.

The LoRa Alliance mission is to standardize the Low Power Wide Area Networks (LPWANs) being deployed around the world to enable IoT, machine-to-machine (M2M), smart-city and industrial applications. Alliance members intend to collaboratively drive the LoRa protocol's (the LoRaWAN™ protocol) global success, by sharing knowledge and experience to ensure interoperability among all telecom operators and private networks deploying the technology. The LoRaWAN protocol offers many benefits over competing technologies, such as bi-directionality, security, mobility for asset tracking, and accurate localization.

Many research firms and industry leaders predicted that by 2022, the number of IoT-connected devices is expected to reach more than 50 billion, with up to 60 percent of them predicted to be low-power devices requiring wide-area networks that can't be served by existing technologies such as cellular or Wi-Fi^®.

The LoRa technology allows public or private multi-tenant networks to connect multiple applications into the same network infrastructure, enabling new IoT, M2M, smart-city, sensor-network and industrial-automation applications. Device manufacturers and developers are proposing LoRa technology-based solutions at a lower total cost of ownership (TCO) with longer battery lifetime that often do not need a powerful cellular connection. The LoRa Alliance, with its highly efficient LoRaWAN protocol, enables new business models and makes the IoT more attractive to both developers and end users. The projected IoT volumes can only be reached with a global approach to driving TCO lower. LoRaWAN technology satisfies the requirements of many applications that need to go beyond the reach of cell-phone towers and Wi-Fi networks, including:

• Vending machines that alert distributors when a product is sold out or when it requires maintenance
• Cities that offer smart meters and apps to help drivers find open parking spaces
• Pet tracking/migration patterns for animal lovers
• Tracking cargo containers on trucks, ships and trains for logistics providers

For more information on the LoRa Alliance, visit LoRaAlliance.org.

About LoRa™ Alliance:

The LoRa™ Alliance is an open, non-profit association of members that believe the Internet-of-Things (IoT) era is now. Our mission is to standardize the Low Power Wide Area Networks (LPWANs) being deployed around the world to enable IoT, machine-to-machine (M2M), smart-city and industrial applications. Alliance members collaborate to drive the LoRa protocol's (the LoRaWAN™ protocol) global success, by sharing knowledge and experience to ensure interoperability among all operators in one open, worldwide standard.

LoRa, and LoRaWAN are trademarks of Semtech Corporation. All other trademarks mentioned herein are the property of their respective companies.

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