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TMCNet:  Companies need a social media policy

[November 22, 2012]

Companies need a social media policy

Nov 22, 2012 (BRW - ABIX via COMTEX) -- Businesses cannot prevent people from making negative comments about their brand via social media. Instead, they should use a few primary principles as the basis of a social media "governance" policy. Although an extensive social media policy may be necessary, it should contain practical, simple advice. The policy must be kept up-to-date and communicated to all staff.
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Publication Date: 22 November 2012 VICTORIA. DEPT OF JUSTICE FACEBOOK INCORPORATED

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