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AD:TECH Chicago 2004 Exhibitor Profiles
[July 12, 2004]

AD:TECH Chicago 2004 Exhibitor Profiles

CHICAGO --(Business Wire)-- July 12, 2004 -- AD:TECH Chicago 2004 takes place July 12-13 at the Sheraton Chicago Hotel & Towers. For in-depth information about the event visit http://www.ad-tech.com/.



Below are profiles from AD:TECH Chicago exhibitors; breaking news releases and advisories are available at http://www.tradeshownews.com, Business Wire's trade show, conference and event news resource. Business Wire is the official news wire service for AD:TECH 2004. -0- *T Company: Atlas DMT Ticker Symbol: AQNT Booth: 309 Media Contact: Angela Gamba (206/816-8245) Investor Relations Contact: Michael Vernon Phone: 866/285-2736 E-mail: [email protected] Company URL: http://www.atlasdmt.com Press Area URL: http://www.atlasdmt.com/news/ Product description: The Atlas Suite is an online campaign management platform for agencies and direct advertisers. The Atlas Suite, and the Atlas support team of online media experts, give you a competitive advantage in planning and delivering effective online campaigns, reporting meaningful results, and building a profitable online marketing business. Company description: Atlas DMT, an advertising technology provider and creator of the Atlas Digital Marketing Suite, has channeled years of online ad campaign experience into designing tools that enable agencies and direct advertisers to work smarter, deliver measurable value to their clients, and build profitable online marketing businesses Company: Claria Booth: 405 Media Contact: Mandy Mladnenoff Phone: 415.591.8420 E-mail: [email protected] Company URL: http://www.claria.com Company/Product Description: Founded in 1998, Claria Corporation is a leader in online behavioral marketing, with an audience of over 43 million consumers. The company's clients include more than 1000 Advertisers, including clients in the verticals of Travel, Financial Services, Retail, Personal and Telecommunications who utilize Claria's services to deliver advertisements targeted to individual consumer interests. Claria provides marketing research and business insights through its Feedback Research division, delivering in-depth analytics of consumer Web usage patterns across the entire Internet. Claria headquarters are located in Redwood City, California, with U.S. offices in Los Angeles, Chicago, New York, Detroit, Austin, and International offices in the U.K. and Asia. Company: DoubleClick Ticker Symbol: DCLK Booth: 105 Media Contact: Jennifer Blum Investor Relations Contact: Jason McGruder Phone: 212-683-0001 E-mail: [email protected] Company URL: http://www.doubleclick.net Press Area URL: http://www.doubleclick.com/us/about_doubleclick/press_releases/ Product description: 1. Rich Media/DART Motif - Rich media is proven to increase online advertising effectiveness. With DART Motif, which is fully integrated with Macromedia Flash, you can determine the branding impact and measure direct response with our exclusive Audience Interaction Metrics. Motif saves significant time (from 1-3 days instead of weeks) throughout the entire process and provides the most comprehensive analysis (more than 30 metrics per ad) for your rich media investment. 2. Boomerang - Boomerang for Advertisers gives you the power to reach interested consumers through automated re-targeting based on their actions, ads viewed, and sites visited. It's true behavior-driven advertising that improves your customer acquisition, retention and conversion rates. Best of all, it works seamlessly with DFA so you get integrated reports for all your online advertising. Company description: DoubleClick is the leading provider of marketing technology and services, and multi-channel customer data solutions. DoubleClick empowers companies to better plan, manage, delivery, analyze and optimize their marketing initiatives and customer relationships in order to improve return on investment and competitive advantage. Company: Fastclick Booth: 304 Media Contact: Nicole Flynn Phone: 805.568.5334 E-mail: [email protected] Company URL: http://www.fastclick.com Press Area URL: http://fastclick.com/co_press-events.html Company description: Fastclick is the industry's fastest growing online advertising company, providing direct response and branding opportunities across thousands of online media properties. The network reaches over 68 million unique Internet users per month, delivering over 4 billion impressions. Fastclick combines the latest innovations in business and technology to deliver superior industry-leading optimization capability and an advanced targeting system that assures that ad campaigns deliver results that meet our clients' business objectives Fastclick's AdServer (http://www.adserver.com) was developed to be the industries most flexible, efficient and cost effective ad serving solution. AdServer features Full Spectrum Optimization technology, extensive targeting, a customizable reporting interface, and assured reliability Company: IMN, Inc. (formerly iMakeNews) Booth: 416 Media Contact: Elizabeth Darragh Phone: 617-964-4400 X246 E-Mail: [email protected] Company URL: http://www.imninc.com IMN is a leading technology company specializing in e-communications. Historically focused on email, IMN now delivers cross-platform solutions that boost business performance. These solutions include: email, e-newsletters, microsites, RSS feeds, weblogs and platform independent tracking and analysis. With more than 1000 active accounts globally, IMN has pioneered Informative Marketing(TM), a strategy for using online analytics to better understand customers and prospects, take action based on their responses to content, and improve the return on e-communications programs. IMN's approach to e-communications has been embraced by Enterprise Rent-A-Car, Shell Oil, Wachovia, CitiStreet, and General Electric. More information can be found at www.imninc.com or by calling 866-964-NEWS. Company: IMPAQT Booth: 318 Media Contact: Steve Jones, PAN Communications Phone: 978-474-1900 E-mail: [email protected] Company URL: http://www.impaqt.com Product description: IMPAQT relies on its research-based methodology, proprietary data gathering technologies, and unique visibility measurement metric - the Search Position Score(TM) - to assist companies in increasing their presence on the Internet via search engine and online directory rankings, targeted interactive marketing strategies and other Web visibility services. Company description: IMPAQT is a leader in Search Engine Marketing. Founded in 1999 by Richard Hagerty, the company has been at the forefront of change within the industry, combining database marketing tools and business intelligence methodologies to form an entirely new set of online marketing solutions called Search Analytics(TM). Company: The Karcher Group Booth: 211 Media Contact: Geoff Karcher Phone: 330.493.6141 E-mail: [email protected] Company URL: http://www.thekarchergroup.com Product description: Web site development, search engine optimization, search friendly programming, Web marketing, Web design, reliable Web hosting, dedicated co-location and that's just the beginning. The point is, whatever your Web needs may be, you can get it all with The Karcher Group. Providing high-end solutions that deliver results. Company description: The Karcher Group is an industry leader in providing high-end Web design services, programming and ecommerce solutions, as well as nationally recognized search engine marketing strategies. Our unique combination of design, talent and technology with extraordinary customer service has delivered some of the Webs most innovative work to both our local and national clientele. Company: SBI.Razorfish Booth: 318 Media Contact: Leigh Anne Varney Phone: 415-387-7250 E-mail: [email protected] Company URL: http://www.sbigroup.com Press Area URL: http://www.sbigroup.com/news.html Product description: Integrated/interactive marketing and technology consulting. SBI.Razorfish unites the disciplines of strategy, insight, creativity, technology, and optimization to deliver web-based solutions and integrated marketing programs that resonate with customers and provide measurable results. Company description: SBI.Razorfish, the world's largest independent interactive agency, delivers integrated, interactive marketing solutions that maximize the value of the online channel. SBI.Razorfish combines world-class creativity with Internet technology expertise to build web-based solutions and integrated marketing programs that add customers, increase revenues, and allow employees and partners to make better decisions. Company: Webclients.net Booth: 308 Media Contact: Mark D. Henderson, [email protected] Investor Relations Contact: Alex Hartzler, [email protected], 717-346-3653 Phone: 717-346-3600 E-mail: [email protected], [email protected] Company URL: http://www.webclients.net Product description: Market. Monitor. Monetize. Webclients.net specializes in developing Performance-Based marketing programs that produce results. From co-registration campaigns to branded form-fill and hybrid lead generation models, Webclients.net has a marketing methodology that can help you increase sales. Company description: Since 1998 Webclients.net has been providing advertisers with the latest technologies available in online marketing. Utilizing custom lead generation and tracking solutions, along with a proprietary affiliate network, Webclients.net delivers over 3.5 million leads on a monthly basis. Contact us to learn about how we can help you grow. *T

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